— About Jacob
Operator first. Consultant second.
True North Data Strategies exists because regulated field operations do not need prettier dashboards first. They need the work understood, documented, trained, and handed back in a way the team can actually run.
— The short version
I have run the kind of messy operation I now help fix.
I spent 20 years in the U.S. Army, then eight years running transportation operations for a regional petroleum carrier. That means I have lived inside dispatch pressure, driver files, compliance exposure, safety training, tool sprawl, and the daily reality of work that cannot stop just because the system is messy.
TNDS is built for owners who are tired of carrying the whole operation in their head. I come in, learn the floor, document the truth, build the handoff, and train the team until the work can move without me.
— Credibility that matters on the floor
Not theory. Field-tested judgment.
U.S. Army (retired)
20 years
Airborne Infantry, Bronze Star recipient, service-disabled veteran, and combat deployments.
Petroleum operations
8 years
Transportation Department Head at a regional petroleum carrier, with DOT/FMCSA compliance, fleet P&L, HOS/ELD, and driver qualification files in scope.
Business certifications
VOSB & SDVOSB
SBA-certified Veteran-Owned and Service-Disabled Veteran-Owned Small Business.
Field-ready
Class A CDL
Held through 2020 and willing to recertify. I have driven the trucks I help dispatch.
— Start simple
The first conversation is free.
Tell me what is broken. I will tell you if I can help, what I would look at first, and whether an Operations Assessment makes sense.